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XTERRA tucks into renewed partnership with T S Restaurants - Triathlon Business, August 5, 2013

XTERRA tucks into renewed partnership with T S Restaurants

Gary Roethenbaugh |  August 5, 2013 | Triathlon Business


Four T S Restaurants on the island of Maui have renewed last year’s title sponsorships for the XTERRA Kapalua Trail Runs scheduled for Saturday 27 October 2013, at Kapalua, Maui.

The four events will once again be known as:
        - Hula Grill XTERRA 5K Trail Run
        - Duke’s Beach House XTERRA 10K Trail Run
        - Kimo’s XTERRA Keiki Run
        - Leilani’s XTERRA Run Course and Leilani’s Run Prime Awards

These running events will be held in conjunction with the XTERRA World Championship off-road triathlon on Sunday 28 October. The Hula Grill XTERRA 5K Trail Run and the Duke’s Beach House XTERRA 10K Trail Run will offer runners an opportunity to race on the same trails that the world’s best triathletes will use the following day.

“We at T S Restaurants are pleased to support such a world class organization as XTERRA on our home turf in West Maui,” said Ross Anderson, Vice President of Hawaii Operations for T S Restaurants. “We feel like our beachfront restaurants are a natural fit for the XTERRA athletes and their families.”

This is the second year these trail runs will be staged in Kapalua; and the runners will be treated to picturesque and challenging courses that will take them from the beach, up to the mountains, and then back to the beach.

“We are thrilled to have T S Restaurants back as the title sponsors for our XTERRA Kapalua Trail Runs,” XTERRA President Janet Clark said. “This partnership allows runners from all over the world to compete on a world championship course. It is truly a great opportunity for both Maui residents and visitors to the island.”

The Hula Grill XTERRA 5K Trail Run and Duke’s Beach House XTERRA 10K Trail Run are open to runners of all ages and skill levels, and online registration is available.

T S Restaurants will award US$100 gift certificates to the overall winners and top Maui resident finishers for both the Duke’s Beach House XTERRA 10K and the Hula Grill XTERRA 5K Trail Runs. Medals and other prizes will also be awarded to the top age-group finishers in both races.

Also, these two trail runs will serve as a benefit for the Big Brothers Big Sisters of Maui organization, so every entry makes a difference. In addition, a Paul Mitchell cut-a-thon will be held at the site of the race. Runners and their families can get their hair cut by professional Paul Mitchell stylists, with donations benefitting the Challenged Athletes Foundation (CAF).

The Kimo’s XTERRA Keiki Run is for boys and girls ages 10 and younger. It is free to enter, although parents must be present to sign a waiver form at the site of the race. Race distances will vary from 100 yards to 1 kilometre, depending on the age of the child. Parents are welcome to stay on the course as well.

The Leilani’s XTERRA Run Course will be part of the XTERRA World Championship off-road triathlon. The Leilani’s Run Prime Awards will go to the competitors with the fastest times on the Leilani’s XTERRA Run Course during the triathlon. Gift certificates from Leilani’s restaurant will be awarded to the fastest male and female in three categories – professionals, age-group amateurs, and Maui residents – for a total of six certificates.

Hula Grill, Duke’s Beach House, Kimo’s and Leilani’s are four of Maui’s finest restaurants, and all are located within a short driving distance of Kapalua, giving competitors and spectators a variety of dining options.

“The unique feeling and setting of West Maui is exhibited at each of these four restaurants, and it is in keeping with what the XTERRA athletes and their families have come to expect when they get to the island of Maui,” XTERRA’s Clark added. “Dining at any, or all, of these restaurants can only enhance the experience for our athletes, whether it be eating a pre-race meal or celebrating with a post-race meal.”

Founded in 1977 by Rob Thibaut and Sandy Saxten, T S Restaurants owns and operates 13 restaurants in Hawaii and California, including Duke’s Waikiki and Hula Grill Waikiki on Oahu; Kimo’s, Leilani’s on the Beach, Hula Grill Kaanapali and Duke’s Beach House on Maui; Duke’s Kauai and Keoki’s Paradise on Kauai; and Jake’s Del Mar, Sunnyside Restaurant and Lodge, Sandy’s Beach Grill, Duke’s Huntington Beach and Duke’s Malibu in California.


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